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Voluntary liquidation - Darrell Lea's

 

Darrell Lea's administrators are hoping they can save hundreds of jobs and find a buyer for the famous chocolate maker. In shocking sour news Darrell Lea appointed PPB Advisory as voluntary administrators amid fears the company is in deep financial distress.

 

Voluntary liquidation- Darrell Lea julia gillard

 

 

Workers to lose jobs with Darrel lea Liquidation Fears

 

The company is 100 per cent owned by the Lea family.

 

A review of Darrell Lea's business was underway in the hope a buyer could be found for the company which is in distress with its 700 workers at risk of losing jobs.

 

Darrell Lea had been experiencing trading problems for some time, with soft retail conditions like playing a part in its downturn and subsequent voluntary liquidation. Darrell Lea employs about 700 people at its Sydney manufacturing base and at its 1800 shops across Australia, New Zealand and the United States.

 

There have been media reports of Potential bidders from Australia and overseas that have already expressed interest in the 85-year-old company. The union would meet with factory employees this afternoon, and seek further talks with the administrators in relation to their jobs and future of Darrel lea.

 

Prime Minister Julia Gillard has also commented on the sad situation and said she hopes a buyer for Darrell Lea can be found quickly.

Comments

  1. Darrell Lea shouldn’t have gone broke, and COULD be saved... but is would take an open-minded and clear-thinking CEO, fully supported by shareholders, to save it.

    DL, like so many other medium and large companies, suffers the two most eroding factors in business decline: Operational focus (not strategic) and corporate arrogance (generated by leadership of senior executives).

    DL needed, and could still be saved by, blue ocean strategies identifiable by the most rudimentary market research, a disciplined adoption of advanced product portfolio management, a re-alignment of customer experience management, and an investment in corporate marketing governance, but mostly be skilled and prudent leadership.

    The TRUTH is businesses don’t fail, management does. No difference here to Ansett, FAI, or any other noteworthy failure.

    ReplyDelete

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